Creative Edge Software releases iC3D v5.5 with major new features powered by Real-Time Ray Tracing

Interactive Lighting Editor saves time and reduces designers’ reliance on image retouching

September 11th, 2018 –Creative Edge Software is announcing the latest major version launch of its award-winning all-in-one packaging design software iC3D, with previews taking place at several key events in the USA and Europe. iC3D version 5.5 introduces additional carton folding capabilities, as well as new ray traced materials and editing features powered by the recently announced iC3D Real-Time Ray Tracing.

Smart Packaging – Are We Ready?

Smart Packaging

As the consumer product supply chain becomes more sophisticated, we find new ways to make packages better. Sometimes the changes—like food safety or RFID tracking—have little impact on a package’s appearance. But other developments in smart packaging can have a profound impact on design. Consumer Product Companies (CPCs) need to be ready. CPC brand managers’… Read more

Creative Edge to Introduce Packaging 3D Photorealism at Drupa

Game-changing iC3D v4 application for packaging designers to run live in Hall 7, Stand C16

Dover, DE, USA (18 April 2016) – Creative Edge Software, developer of the award-winning iC3D packaging design software, announces significant new packaging design capabilities with the release of its iC3D version 4 software. Incorporating a number of new features for unprecedented packaging 3D photorealism, v4 has been developed using customer insight into the must-have elements for a game-changing packaging design capability.

Made in Pack chooses iC3D for creating virtual packaging prototypes

Made In Pack and IC3D

Based in Vanves just outside Paris, Made in Pack is a platform for multiprocess pre-press packaging production. Its innovative team of packaging production experts works with the big names in industry. Offering a comprehensive management solution for the packaging graphics chain, Made In Pack was looking for new ways to support its clients along the… Read more

4 Ways Brands Can Use Virtual Reality To Win In The Real World

4 Ways Brands Can Use Virtual Reality to Win in the Real World

Virtual Reality (or VR) is all around us. For decades, brand marketers have been using enhanced digital images, videos, animations, and voiceovers. They do it to persuade us to buy their products and keep buying them. VR persuades because it seems real—from the sexy model to the cool car doing amazing things. (“Dramatization. Do not… Read more